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Showing posts from September, 2012

What do you do? Communications. Huh?

One of the things I've noticed over the years about working in Communications is the lack of understanding of what it is we do. It goes from zero idea of what 'working in communications' means to 'but what is it really that you do?' I suppose over time I have had to learn what it all means, too. I recall asking the difference between communications and marketing in a communications class at University of Ottawa. I'm not sure I can recall the answer, but I do recall the indignation of my fellow students who could not believe I'd ever consider the two the same function. There is much variety in the profession, and there is even more interpretations. I have heard or overhead people refer to Communications as the following: marketing media relations (some people believe media relations to be writing press releases. some of those people actually work in communications, too.) public relations (some people have difficulty explaining the differences betwee